diff --git a/src/app/home-page/page.tsx b/src/app/home-page/page.tsx
index 6023d50..5781d7f 100644
--- a/src/app/home-page/page.tsx
+++ b/src/app/home-page/page.tsx
@@ -168,7 +168,7 @@ export default function HomePage() {
         <NewsletterSignup />
       </ScrollRevealSection>
 
-      {/* Coverage Partners logo strip — current banner advertisers */}
+      {/* Content Partners logo strip — current banner advertisers */}
       <ScrollRevealSection className="section-enter section-enter-5">
         <Suspense fallback={null}>
           <SponsorLogoStrip />
diff --git a/src/app/nab-2026/page.tsx b/src/app/nab-2026/page.tsx
index 58854ee..4a006c9 100644
--- a/src/app/nab-2026/page.tsx
+++ b/src/app/nab-2026/page.tsx
@@ -105,7 +105,7 @@ export default async function NabHub() {
           </h1>
           <p className="text-[#aaa] text-base max-w-3xl">
             {exhibitors.length.toLocaleString()} exhibitors confirmed.
-            {sponsorRows.length > 0 && <> {sponsorRows.length} are Broadcast Beat coverage partners.</>}
+            {sponsorRows.length > 0 && <> {sponsorRows.length} are Broadcast Beat content partners.</>}
             {" "}Browse the directory, read the latest product news, and find every booth.
           </p>
         </div>
@@ -113,12 +113,12 @@ export default async function NabHub() {
 
       <div className="max-w-6xl mx-auto px-4 py-10 space-y-12">
 
-        {/* Featured / Coverage Partners */}
+        {/* Featured / Content Partners */}
         {sponsorRows.length > 0 && (
           <section>
             <header className="flex items-baseline justify-between mb-4">
               <h2 className="text-xl font-display font-bold text-[#e0e0e0]">
-                Coverage Partners at the 2026 NAB Show
+                Content Partners at the 2026 NAB Show
               </h2>
               <span className="text-xs text-[#888]">{sponsorRows.length} exhibiting partner{sponsorRows.length === 1 ? "" : "s"}</span>
             </header>
diff --git a/src/components/SponsorLogoStrip.tsx b/src/components/SponsorLogoStrip.tsx
index b43c5ea..a2f4c9f 100644
--- a/src/components/SponsorLogoStrip.tsx
+++ b/src/components/SponsorLogoStrip.tsx
@@ -43,7 +43,7 @@ async function fetchSponsors(): Promise<Sponsor[]> {
       }
     }
 
-    // Layer 2 — pinned coverage partners (directory.featured=true). These
+    // Layer 2 — pinned content partners (directory.featured=true). These
     // surface here whether or not they have an active ad campaign.
     const { data: pinned } = await bb
       .from("tracked_companies")
@@ -68,10 +68,10 @@ export default async function SponsorLogoStrip() {
   if (sponsors.length === 0) return null;
 
   return (
-    <section className="max-w-container mx-auto px-4 py-6 border-t border-b border-[#1a1a1a]" aria-label="Coverage partners">
+    <section className="max-w-container mx-auto px-4 py-6 border-t border-b border-[#1a1a1a]" aria-label="Content partners">
       <div className="flex items-center gap-4 mb-3">
         <span className="text-[10px] uppercase tracking-widest text-[#3b82f6] font-bold">
-          Coverage Partners
+          Content Partners
         </span>
         <div className="flex-1 h-px bg-[#1a1a1a]" />
         <Link href="/advertise" className="text-[10px] text-[#666] hover:text-[#3b82f6] font-mono">