diff --git a/src/app/about/page.tsx b/src/app/about/page.tsx
index 8a5ca09..804147a 100644
--- a/src/app/about/page.tsx
+++ b/src/app/about/page.tsx
@@ -57,7 +57,7 @@ export default function AboutPage() {
 
               <Block title="Get involved">
                 For editorial pitches: <a className="text-[var(--color-text-info,#60a5fa)] hover:underline" href="mailto:editor@avbeat.com">editor@avbeat.com</a>.
-                {" "}For advertising: <a className="text-[var(--color-text-info,#60a5fa)] hover:underline" href="/about/advertise">see the media kit</a>.
+                {" "}For advertising: <a className="text-[var(--color-text-info,#60a5fa)] hover:underline" href="https://relevantmediaproperties.com/av-beat---media-kit" target="_blank" rel="noopener noreferrer">see the media kit</a>.
                 {" "}For our team: <a className="text-[var(--color-text-info,#60a5fa)] hover:underline" href="/about/team">meet the editorial team</a>.
               </Block>
             </section>
diff --git a/src/app/about/team/page.tsx b/src/app/about/team/page.tsx
index 0969e7d..267633c 100644
--- a/src/app/about/team/page.tsx
+++ b/src/app/about/team/page.tsx
@@ -77,6 +77,15 @@ export default async function TeamPage() {
       .map((w) => w.charAt(0).toUpperCase())
       .join("");
 
+  // Format an E.164 US number as (XXX) XXX-XXXX. Falls back to the raw
+  // string for international or non-standard inputs.
+  const formatPhone = (raw: string): string => {
+    const digits = raw.replace(/[^0-9]/g, "");
+    const local = digits.startsWith("1") && digits.length === 11 ? digits.slice(1) : digits;
+    if (local.length !== 10) return raw;
+    return `(${local.slice(0, 3)}) ${local.slice(3, 6)}-${local.slice(6)}`;
+  };
+
   // Derive @avbeat.com email from the persona slug. Real mailboxes
   // are set up centrally; this is the authoring address surfaced to readers.
   const editorialEmail = (p: Persona): { user: string; domain: string } | null => {
@@ -242,8 +251,8 @@ export default async function TeamPage() {
                           })()}
                           {p.phone && (
                             <div>
-                              <a href={`tel:${p.phone.replace(/[^\d+]/g, '')}`} className="hover:text-[#7DD3FC] font-mono">
-                                {p.phone}{p.extension ? ` ext. ${p.extension}` : ''}
+                              <a href={`tel:${p.phone.replace(/[^\d+]/g, '')}${p.extension ? ',' + p.extension : ''}`} className="hover:text-[#7DD3FC] font-mono">
+                                {formatPhone(p.phone)}{p.extension ? `, Ext. ${p.extension}` : ''}
                               </a>
                             </div>
                           )}
diff --git a/src/app/manufacturers/DirectoryClient.tsx b/src/app/manufacturers/DirectoryClient.tsx
index c9f8ec4..16be752 100644
--- a/src/app/manufacturers/DirectoryClient.tsx
+++ b/src/app/manufacturers/DirectoryClient.tsx
@@ -102,15 +102,6 @@ export default function ManufacturerDirectoryClient({
         >
           All shows <span className="ml-1 opacity-60">({manufacturers.length.toLocaleString()})</span>
         </button>
-        <button
-          type="button"
-          onClick={() => setShowFilter("both-major")}
-          className={`px-3 py-1.5 rounded text-xs font-semibold ${
-            showFilter === "both-major" ? "bg-[#1D4ED8] text-white" : "bg-[#F8FAFC] border border-[#DCE6F2] text-[#aaa] hover:bg-[#FFFFFF]"
-          }`}
-        >
-          NAB + IBC <span className="ml-1 opacity-60">({manufacturers.filter((m) => m.exhibits_nab && m.exhibits_ibc).length})</span>
-        </button>
         {shows.map((s) => {
           const count = showCounts[s.slug] || 0;
           const active = showFilter === s.slug;
@@ -184,18 +175,17 @@ export default function ManufacturerDirectoryClient({
                 {m.company_name}
               </h3>
               <div className="flex items-center gap-1.5 mt-1 mb-1.5 flex-wrap">
-                {m.exhibits_nab && (
-                  <span className="text-[10px] font-semibold uppercase tracking-wider bg-amber-50 text-amber-700 px-1.5 py-0.5 rounded">
-                    2026 NAB Show
-                  </span>
-                )}
-                {m.exhibits_ibc && (
-                  <span className="text-[10px] font-semibold uppercase tracking-wider bg-blue-50 text-blue-700 px-1.5 py-0.5 rounded">
-                    IBC 2026
-                  </span>
-                )}
+                {(m.shows_attending || []).slice(0, 3).map((slug) => {
+                  const ev = shows.find((s) => s.slug === slug);
+                  if (!ev) return null;
+                  return (
+                    <span key={slug} className="text-[10px] font-semibold uppercase tracking-wider bg-[#1D4ED8]/10 text-[#1D4ED8] px-1.5 py-0.5 rounded">
+                      {ev.short_name || ev.name}
+                    </span>
+                  );
+                })}
                 {m.featured && (
-                  <span className="text-[10px] font-semibold uppercase tracking-wider bg-[#1D4ED8]/15 text-[#1D4ED8] px-1.5 py-0.5 rounded">
+                  <span className="text-[10px] font-semibold uppercase tracking-wider bg-amber-50 text-amber-700 px-1.5 py-0.5 rounded">
                     Featured
                   </span>
                 )}
diff --git a/src/app/manufacturers/page.tsx b/src/app/manufacturers/page.tsx
index ec698ef..f4dafb0 100644
--- a/src/app/manufacturers/page.tsx
+++ b/src/app/manufacturers/page.tsx
@@ -10,12 +10,12 @@ export const revalidate = 1800;
 export const metadata: Metadata = {
   title: "AV Integration Manufacturers — AV Beat",
   description:
-    "Browse 1,000+ broadcast, post-production, and live-production manufacturers exhibiting at NAB Show and IBC. Find vendor profiles, booth numbers, product categories, and the latest news from each company.",
+    "Browse the AV industry — pro AV, display, signage, live-production, and integration manufacturers exhibiting at InfoComm, CEDIA Expo, ISE, DSE, and more. Vendor profiles, booth numbers, product categories, and the latest news from each company.",
   alternates: { canonical: "/manufacturers" },
   openGraph: {
     title: "AV Integration Manufacturers — AV Beat",
     description:
-      "Comprehensive directory of broadcast industry manufacturers, exhibitors, and vendors.",
+      "Comprehensive directory of pro AV, display, and integration manufacturers, exhibitors, and vendors.",
     type: "website",
     url: "https://avbeat.com/manufacturers",
   },
@@ -68,8 +68,19 @@ export default async function ManufacturersIndex() {
 
   const list = (data || []) as ManufacturerRow[];
   const events = (eventsData || []) as ShowOption[];
-  const nabCount = list.filter((m) => m.exhibits_nab).length;
-  const ibcCount = list.filter((m) => m.exhibits_ibc).length;
+  // Per-show exhibitor counts pulled from the same shows_attending array
+  // the DirectoryClient uses for its filter chips. Lets the intro line
+  // surface the BIGGEST show counts dynamically rather than hardcoding
+  // any particular event.
+  const showCounts = list.reduce<Record<string, number>>((m, row) => {
+    for (const s of row.shows_attending || []) m[s] = (m[s] || 0) + 1;
+    return m;
+  }, {});
+  const topShows = events
+    .map((e) => ({ event: e, count: showCounts[e.slug] || 0 }))
+    .filter((x) => x.count > 0)
+    .sort((a, b) => b.count - a.count)
+    .slice(0, 3);
 
   return (
     <div className="min-h-screen bg-[#F8FAFC]">
@@ -80,10 +91,10 @@ export default async function ManufacturersIndex() {
             AV Integration Manufacturers
           </h1>
           <p className="text-[#475569] text-base max-w-3xl">
-            {list.length.toLocaleString()} broadcast, post-production, and live-production
-            manufacturers
-            {nabCount > 0 && <> · {nabCount.toLocaleString()} exhibiting at NAB Show 2026</>}
-            {ibcCount > 0 && <> · {ibcCount.toLocaleString()} at IBC</>}.
+            {list.length.toLocaleString()} pro AV, display, signage, and integration manufacturers
+            {topShows.map(({ event, count }) => (
+              <span key={event.slug}> · {count.toLocaleString()} at {event.short_name || event.name}</span>
+            ))}.
           </p>
           {error && (
             <p className="text-sm text-red-600 mt-2">